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Furniture Today reports that Spring Air International has unveiled a redesigned, direct-to-consumer website featuring its Back Supporter Hybrid, Copper, and Four Seasons collections. The e-commerce platform keeps MAP pricing to protect retailers while giving shoppers 100-night trials, free returns, and factory-to-door delivery.
Spring Air’s New Website Lets You Buy Mattresses Online—Straight From the Factory
Key Takeaways From the Furniture Today Story
- Omnichannel focus — Online sales complement a dealer locator that still drives traffic to brick-and-mortar partners.
- Factory-closest fulfillment — Orders route to the nearest licensed plant, cutting lead times and freight miles.
- MAP enforcement — Minimum Advertised Price rules ensure e-commerce doesn’t undercut local showrooms.
Read the full coverage in Furniture Today.
What You Can Buy Right Now
- Back Supporter Hybrid – Zoned coils + gel foam for balanced support.
- Copper by Spring Air – Copper-infused foam for cooling & antimicrobial benefits.
- Four Seasons – Flippable mattress with wool-warm side and PCM-cool side.
How the New Site Still Protects Retail Partners
Spring Air’s MAP policy locks online prices to the same levels found in showrooms, preserving retailer margins while giving consumers more ways to buy.
Shopper Benefits at a Glance
- Transparent specs and comparison tools
- Secure checkout with financing via Shop Pay
- 100-night trial, free shipping, and free returns
Quick Feature Table
| Website Feature | Benefit to Shopper |
|---|---|
| Interactive comparisons | Side-by-side look at feel, price, and profile |
| Rich media | Layer diagrams, 360° spins, pressure maps |
| MAP pricing lock | Online prices match in-store, protecting retail partners |
| 100-night trial & free returns | Zero-risk test drive |
Frequently Asked Questions
Can I still try Spring Air mattresses in stores?
Yes—use the new dealer locator; pricing matches online MAP.
Who builds my mattress if I order online?
The geographically closest Spring Air factory makes and ships your bed.
Do all online models include a 100-night trial?
Yes—Back Supporter Hybrid, Copper, and Four Seasons all qualify.